Among the Ruta, domestic tourism is a family affair

Tasting a Tahiti ma’a on the motu Fare One in Moorea, the Ruta family has made it their specialty. Yesterday it was with Billy the dad, today it is his son Moïse who runs the business, also assisted by his own daughter. Since the crisis, this family swears by local […]

Tasting a Tahiti ma’a on the motu Fare One in Moorea, the Ruta family has made it their specialty. Yesterday it was with Billy the dad, today it is his son Moïse who runs the business, also assisted by his own daughter. Since the crisis, this family swears by local tourism.



40 years ago, Billy Ruta began to organize his tours on the island of Moorea. An ideal time to improvise as a tourist guide. “I take this job, go around the island, act as a guide. I don’t speak English well, but I did. I learned slowly, then I spoke English! … And then I started to do tamara’a, and everything worked. I’m happy, my son took over ”says Patriarch Billy enthusiastically.

ma'a Moorea tower

At the time, the preparation of ma’a Tahiti.



© Billy Ruta / Polynesia the 1st

After the island tours, Moise, Billy’s son, helped by his wife, sets up the ma’a Tahiti on the Club Méditerranée motu. The family business operates a large number of service providers and today has around twenty employees. “We make farmers walk, especially those of Moorea, some fishermen and also those of the Austral Islands where we order our taro, and in the Marquesas our lemons”, says Mateata Ruta, granddaughter of Billy.

ma'a Moorea tower


© Polynesia the 1st

The works councils or works councils, especially since the health crisis, call more and more on the services of the Ruta family.

A good pick since with several hundred customers per weekend success is at the rendezvous. We may be local, but we like to rediscover our ma’a Tahiti: “For the ma’a Tahiti, there is no problem. We eat well, there’s all you need “, indicates a customer. “This discovery of the Moorea motu is a first, we are happy to be there, it’s great”, adds another client.

ma'a Moorea tower


© Polynesia the 1st

The Ruta family has managed to bounce back after a difficult year 2020 … today they share their attachment to their traditions and pay tribute to their tupuna …

ma'a Moorea tower


© Polynesia the 1st

Janelle B. Smith

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