Over the past 10 years, the value of rare whiskey types has increased by 478 percent. As a new infographic from Block-Builders.de shows, other alternative assets are also very popular, including vintage cars and cryptocurrencies.
In a ranking of the most popular investments in luxury items among private bankers, financial advisors and family offices, works of art come first, followed by vintage cars, watches, wines, jewelry and in 6th place rare whiskey bottles. This comes from a study from the house of “Knight Frank”.
A look at the returns, however, shows that whiskey investors have shown the luckiest hand in the past decade – at least when cryptocurrencies are not included in the list of alternative investments. In the case of Bitcoin, however, the gain has been around 50,837 percent since May 2, 2013.
Investment trend whiskey
Meanwhile, a look at Google search engine data shows that more and more users worldwide are interested in a whiskey investment. In September of last year, the Google Trend Score, which indicates the relative search volume, reached its maximum value (5-year review).
The Rare Whiskey Apex 1000 shows the performance of the 1,000 most sought-after single malt Scotch bottles. Since the end of 2012, the price has risen by 355 percent. The most expensive bottle went over the counter in 2019 for 1.7 million euros.
But not only whiskey bottles enjoy great popularity. Investments in classic cars have also paid off recently. Noted the German classic car index In 1999 it was 1,000, but in 2019 the score was 2,645.